July 27, 2016
The Company’s brand enjoys strong name recognition and is associated with superior diamonds, premium jewelry and excellent client service. The Company attracts an upscale clientele, primarily young, high-earning professionals, shopping for engagement rings, wedding rings or diamond jewelry. The Company has developed a successful business model that can be replicated nationally. The stores are stand-alone buildings; all are located in the country’s most affluent markets and have easy access and high traffic. In addition to rolling out new stores, expansion opportunities include growing online sales, diversifying product line and monetizing the Company’s client base.
The Company is fanatical about providing an exceptional shopping experience and concierge-level service. The focus is on building a relationship of trust between client and diamond consultant. Each of the Company’s three stores is designed slightly differently, but the business process and presentation are consistent. Elegant display cases in the front showrooms display product range and identify client preferences. The actual selling takes place in private diamond viewing rooms.
About 88% of sales are in the diamond bridal category and 12% are gift and fashion items. An average diamond ring sale is $8,000. The Company operates with 25 full-time employees. The two owners have day-to-day operational responsibilities and are willing to remain with the Company post-transaction.
Location: Eastern U.S.
Est. 2016 Sales: $23.8 million
Est. 2016 Adj. EBITDA: $1.5 million