Justin Groeneweg

Senior Associate,
New Business - Team Lead

As a Senior Associate at Woodbridge International M&A, I specialize in driving client acquisition, managing complex sales cycles, and delivering strategic financial advisory services. With a proven track record of increasing firm client acquisition by 23% and leading a new business team projected to secure 70 clients in 2024, I excel at pipeline development, value proposition articulation, and cross-functional collaboration.

Previously, I led business development initiatives and client acquisition campaigns, demonstrating leadership and innovation across multiple sectors. My background includes brand development and strategic growth in the food industry, where I successfully doubled company size during the pandemic.

I hold a Bachelor of Commerce from Stellenbosch University with a focus on Industrial Psychology and Entrepreneurship. Passionate about finding creative solutions to socio economic issues.