Woodbridge International Closes Sale of Media Response Group to Oi2 Media
February 19, 2018
Woodbridge International, a global mergers and acquisitions firm, is pleased to announce the acquisition of its client, Media Response Group (MRG), a portfolio company of VSS, a New York-based private equity firm, to Oi2 Media Corp.
Headquartered in Madrid, Spain, Media Response Group is a digital marketing group with proprietary media and technology focused on Latin America. The Company’s product lines include display advertising, video streaming, mobile, programmatic and other digital marketing solutions. With over 150 million monthly users, MRG provides access to the fast-growing Spanish and Portuguese speaking markets and has the second largest reach in Latin America. Clients include many of the world’s most prestigious global brands.
Oi2 Media Corp is a leading content and services provider to the audio and video marketplace in the U.S. with a growing presence in Latin America and Europe through over a network of 1,700+ radio affiliations to over 1,000+ unique radio stations with a territorial presence in 33 countries. Oi2 Media Corp. is based in Orlando, Florida. It has operations in Latin America, Europe, and internationally.
VSS provides capital for growth financings, recapitalizations, strategic acquisitions and buyouts to lower middle market companies and management teams with the goal of building companies organically as well as through a focused add-on acquisition program. VSS makes privately-negotiated investments across the capital structure and has the ability to invest in situations requiring control or non-control equity, mezzanine securities and structured equity securities.