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Woodbridge International Closes Sale of Supplement Source to General Capital Investments, LLC.

December 13, 2019

Woodbridge International, a global mergers and acquisitions firm, is pleased to announce the acquisition
of its client, Supplement Source by General Capital Investments, LLC.

Supplement Source located in London, Ontario is Canada’s largest on-line retailer of Sports Nutrition Supplements serving over 185,000 + customers. Categories include fat loss, amino acids/BCAA, bars, cookies and snacks, pre-workout products and protein. They are Canada’s most extensive online store serving Canadians from coast to coast and to the far north, and also service Soldiers and RCMP officers around the globe. The Company’s popular website sees about 20,000 visitors per day.
General Capital Investments, located in Nashville, Tennessee is a boutique investment fund with a focus on the acquisition of lower middle-market businesses where management would like to become co-owners as part of the buying group. GCI has over $10 million in committed capital for acquisitions.

Woodbridge International’s ground-breaking approach to marketing a company globally has transformed the way the sell-side M&A industry
does business.

Over $2 billion

in client liquidity last 5 years
(from September 2020 - September 2025)

Over 450k

strategic and financial buyers in our database
(of 9/29/2026)

30 years

in business
(operating since 1993)