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Woodbridge International Advises The House of Noa on Investment from Summit Partners

July 8, 2020

Woodbridge International, a global mergers and acquisitions firm, is pleased to announce that its client, The House of Noa, has received an investment from Summit Partners.

House of Noa, located in Hartford, CT is a high-end, design-led brand for stylish consumers. The brand launched in 2016 with a single flagship product – premium quality wipe-clean modular foam play mats for children – that has quickly attracted a cult following. The Company has grown by several collections since, and last year, added a collection of kitchen and everyday mats for the home. In 2017, the founder pitched her product on ABC network’s Shark Tank and brought national attention to the brand – the product sold out – and it continues today to spur sales every time it is re-aired.

Founded in 1984, Summit Partners is a Boston, Massachusetts-based global alternative investment firm that is currently managing more than $19 billion in capital dedicated to growth equity, fixed income and public equity opportunities. Summit invests across growth sectors of the economy and has invested in more than 500 companies in healthcare, technology and other growth industries. Summit maintains offices in North America and Europe and invests in companies around the world.

Woodbridge International’s ground-breaking approach to marketing a company globally has transformed the way the sell-side M&A industry does business.