This book represents a transformative opportunity for our clients.
As Woodbridge worked to finalize the deal getting acquired by Mariner, we experienced a shift in perspective—standing at the center of the process rather than advising from the sidelines, as we typically do for our clients. This firsthand experience provided us with a unique vantage point, offering insights and lessons we had never encountered before. At every step, it became clear that these lessons weren’t just valuable to us—they were something we felt compelled to share with future clients, helping them navigate their own journeys with greater clarity and confidence. And that’s why you should read this book.
This book is the story of that partnership. It’s a roadmap for entrepreneurs—crafted from our combined decades of experience—to help you navigate the complexities of selling a business, maximizing liquidity, and planning for a prosperous future. We’re telling our story and sharing our experience in the hopes that you will benefit and learn from them and put that insight to use when you’re ready to sell your business.
When you are ready, you’re going to want us—both of us. And as you read on, we hope you will see that we are more prepared now than ever to get you more buyers, more bids, a higher price, and the best fit for your business.